Sponsored Ads can improve brand visibility and level up your business by making your products more discoverable. To get started, the first step is to establish the general parameters for your campaign.
Create Campaign
1. Click on the 'Ads' button from the ShopSimon™ back office to access the Ads portal. Find 'All Campaigns' on the sidebar.
2. Select 'Create campaign'
3. Choose your 'Campaign type'
- Manual - Define your own campaign parameters for more flexible and customized strategies.
- Automated - Data-driven campaign powered by algorithms. Campaign parameters are automated and optimized for improved profitability. If you create an automated campaign, you do not have to create an Ad Group and the system will intelligently optimize your campaign utilizing your top 200 SKUs (GMV).
- After creating a campaign you cannot change the automation/manual setting.
4. Name your campaign
5. Publisher = 'ShopSimon'
6. Enter a start date for your campaign (end date is optional)
7. Set your campaign budget parameters:
- Type - Daily or Lifetime
- Budget amount
8. Do one of the following:
- Click Create to create your campaign. The status of the campaign will be "Active".
- Click the arrow next to the Create button and select Create as draft if you want to continue the configuration of your campaign later on. The status of the campaign is set to "Inactive".
The campaign appears in the "Campaigns" list.
See below for sample form to initiate campaign:
Editing A Campaign
To edit a campaign, click on the 'Edit campaign' button on the top right of the campaign dashboard.
Adjustments can be made to the campaign name, start and end date, and the budget parameters. After creating a campaign you cannot change the automation/manual setting.
Now that your campaign is created you are ready to add Ad Groups to your campaign, the final step before it will be live on ShopSimon™.
Next Step: Create and Manage Ad Groups
Please contact ShopSimon™ Seller Support if you have any questions or need additional information - sellersupport@shopsimon.com